Colorado, Oregon Reject GMO Labeling

An effort to label genetically modified foods in Colorado failed to garner enough support Tuesday. It’s the latest of several state-based GMO labeling ballot measures to fail. A similar measure in Oregon was also defeated by a narrow margin.

Voters in Colorado resoundingly rejected the labeling of foods that contain the derivatives of genetically modified – or GMO – crops, with 66 percent voting against, versus 34 percent in favor.

In Oregon the outcome was closer, with fewer than 51 percent voting against the measure. Political ad spending in Oregon was more competitive than in Colorado, where labeling opponents outspent proponents by millions of dollars.

Read more from NPR.