Madeline Liddicoat manages the strategy and operations of Science & Society. She works with the Director and Faculty Leadership to develop and implement the strategic plan for the Initiative. She oversees recruitment and communications. She manages the administrative staff. She handles department finances, human resources, and administration.

Before coming to Duke, Madeline led various business and marketing teams at Microsoft Corporation. Madeline and her team created partnerships with Media, Sports, and Entertainment companies, such as Comcast, NBC, and the NFL. Her efforts resulted in the MSNBC joint venture and the first Superbowl.com. After leaving Microsoft, Madeline developed business strategies for emerging technology companies such as Priceline and Zagat Survey Online. Madeline also helped launch a successful career advisory service. Madeline received her BA from Stanford University and her MBA from Harvard Business School.